Here’s What The New Non-Nude Playboy Looks Like

New Playboy Covers

For the first time since Hugh Hefner ran Playboy’s first issue in 1953, the magazine announced that it will no longer be fully nude come the March 2016 issue.

Why? “That battle has been fought and won,” Playboy chief executive Scott Flanders told the NY Times. “You’re now one click away from every sex act imaginable for free. And so it’s just passe at this juncture.”

To put it simply, nudity has lost its commercial viability thanks to the internet’s instant access. Still, the magazine isn’t letting go of all it’s edge but simply changing.

The Playboy staff wrote in a statement:

Yes, we’re taking a risk by going non-nude, but this is a company—like all great companies—that has risk in its DNA. It was built around a magazine virtually no one thought would succeed, yet now it’s impossible (for us, anyways) to picture a world without Playboy. Our journalism, art, photos and fiction have challenged norms, defied expectations and set a new tone for decades.

So we say: Why stop now?

So, here’s a look at the new covers coming up for 2016. Looks like you’ll finally be able to say you really do read Playboy for its articles.

New Playboy Cover

Image Courtesy of Playboy

Playboy Cover

Image Courtesy of Playboy

New Playboy

Image Courtesy of Playboy

New Playboy Magazine

Image Courtesy of Playboy